Thursday, September 3, 2009

Pitching Health Care Reform



Even the First Lady is pitching the President's Health Care Reform. She is appearing on the cover of Children's Health and talks about her family’s eating habits in a feature inside. The magazine is a special issue, and the publisher is hoping the Obama factor will help it sell many of the 750,000 copies it is printing, most of them to be sold on newsstands. The content of Children’s Health is less about how to give a baby biceps, and more about advice for anxious, fitness-obsessed parents.

Courtesy of The New York Times.

http://www.nytimes.com/2009/09/03/business/media/03adco.html?_r=1&partner=rss&emc=rss